Graphic Design, Strategy
International Legal Technology Association
2022
In 2022 as the International Legal Technology Association (ILTA) began its marketing efforts for the annual ILTACON Europe event, Logan took the lead on creating a simple campaign with striking graphics to promote it's outstanding list of speakers.
Each asset uses various aspects which are specific to that speaker. For instance: Articles about Dr. Hannah Fry were used to compliment her image; A backdrop of neural nerves was used for Dr. Rob Archer; and the Bank of England was used for Stephen Carver.
The assets were used across the various social media platforms, as well as through email campaigns.